Lord Browne – Drowning in Shit

The point at which you despairingly wonder “how much longer are we going to put up with this drivel?” came, went and died a lonely death years ago. Hardly anyone seems to have bat an eyelid at Lord Browne’s latest charm offensive promoting, without a hint of irony, a book about why coming out is ‘good for business’. Browne being, of course, a fellow who took out injunctions to prevent his former partner from speaking to the press to make allegations including misuse of BP funds and tax-dodging. He perjured himself in court regarding the relationship and was criticised by the judge for his “willingness casually to ‘trash’ the reputation of Mr Chevalier (the partner) and to discredit him in the eyes of the court”. Why he sounds just perfect to tell us about how great coming-out is!

He gets away with this nonsense almost entirely unchallenged because he’s played the ‘victim’ narrative like a pro and this has absolved him of all his sins. He periodically pops up to speak of how homophobic business is and how he was a poor victim of this. His conversion to the moral goodness of living an ‘openly gay life’ is music to the ears of a community and media which still treats LGBT people like cute little puppies to be cooed over and scratched on their bellies.

Lest we forget, this poor unfortunate graduated from the University of Cambridge and became, as Chief Executive of BP, one of the highest-paid people in the world. He was also a Director at that great vampire squid Goldman Sachs, as well as being knighted and made a Lord. Some of the information he attempted to prevent his former partner revealing concerned his regular meetings with senior members of government, including both Tony Blair and Gordon Brown. This is not, by any conceivable stretch of the imagination, someone who was an outsider. Yet the idea of the tortured homosexual ‘living a lie’ while enjoying unfettered access to the gilded halls of power rubs those proverbial tummies.

And so it continues. It’s no accident that Browne’s latest promotional round pushes the exact same lines as before. Witness the headline of his interview with The Guardian: “I Thought Being Gay Was Basically Wrong”. The opening is quite ridiculous:

When Lord Browne was in charge of BP, had anyone told him he would one day invite a journalist into his home to discuss his sexuality, he would have said they were insane. Homosexuality was the last thing he expected to talk about in public; after all, he never spoke of it even in private.

He didn’t? But his partner spoke of being present at dinners with the Prime Minister. He spoke of visiting Peter Mandelson’s home and Mandelson’s partner being there. These are hardly generic ‘social events’ as the article breezily puts it. Are we expected to believe that Browne was just dragging this guy around with him without telling any of these people who he was? It defies all reason – but it challenges the narrative and so any pretence of journalism is abandoned. Indeed, while Browne might think that homosexuality ‘was the last thing’ he’d be interviewed about, these days he’s far less likely to be challenged on his professional life. It’s a complete puff-piece which presents him as some kind of gay hero. There are brief mentions of ‘accusations’ that his savage cuts at BP were linked to a string of disasters and deaths including the Gulf of Mexico oil spill. Surely this is something Browne should be challenged on every single time he is interviewed? (As a slight aside, it’s interesting to note that one of the journalists who most pursued Browne over BP’s safety record stated that his time as Chief Exec was characterised by ”a corporate court filled with sycophants and…an unhealthy glorification of a boss.”  Again, completely at odds with Browne’s own take on things.)

Similarly his key role in the introduction of tuition fees is completely glossed over – he’s not even asked about it. I don’t care what this privileged guy thinks of being gay. I care that he had, and still has, real power and access to government and is identified as responsible for a series of reprehensible outcomes. Even on the terms of his book it’s very easy to link these issues: tuition fees, student debt in general and the culture of austerity which Browne so buys into are viewed by many on the left as instrumental in the creation of aprecariat class of obediant and ‘flexible’ worker. This makes it all the more fascinating (and troubling) that the main thrust of Browne’s argument is ‘openly gay employees are good employees’. This may be so but why is it okay to instrumentalise my sexuality in this way and not other aspects of my being? Browne is essentially arguing that companies should get on board with gay employees cos they’re good for the bottom line. Great. What about employee conditions, including safety? What about jobs themselves?! On top of aforementioned cuts Browne also slashed thousands of jobs at BP. I’m sure some of those people were gay, maybe even openly so at work. Where is the regard for their wellbeing from this poor, tortured soul?

Browne’s use of homosexuality is not only self-serving, it’s blatant pinkwashing. The real ‘bottom line’ here is that if companies are seen to be ‘nice’ to their gay employees, they can get use this when the shit hits the fan regarding their business activities. Witness the utter absurdity of this man saying that companies should ‘send gay employees to Russia’ to educate the backwards barbarians. This is a quite literal reduction of ‘gay employees’ to a public relations vanguard for companies which are typically up to their eyeballs in human rights violations. The idea that a company like BP could be viewed in any way as concerned with human rights is laughable, and egregious drivel such as this from Browne acts merely to provide cover for business decisions which havealready demonstrated no such concern.

A serious media would put these arguments to Browne. To do so, however, would require them to move beyond their juvenile, patronising take on sexuality and engage in some real critical thinking. So instead we drown in this shit. I want to end with a quote I read yesterday in a typically superlative blog from the activist Scott Long, which is ostensibly about the Brunei hotel boycott but which here succintly skewers the entire media/LGBT rights industry:

In Europe and North America international LGBT rights are big news. There are big constituencies, too, of activists and tweeters who avidly absorb the stories of foreign abuse, and demand Action! Now! And there are more and more domestic LGBT organizations feeding on those audiences, and turning their eyes to foreign affairs, and pressing their governments for Action! Now! Neither the constituencies nor the organizations, though, know that much about the rest of the world, or human rights, or have patience for long-term efforts, or get the complexities of political action across borders. They just want Action! Now!, and the less they have to worry about subaltern voices muddying up the message, the better.The problem is that a lot of the new constituencies are idiots. I don’t mean they can’t tie their shoes or screwed up their SATs. They’re idiots in the root Greek sense, which is a lament rather than an insult:  ἰδιώτης, a too-private person, a consumer of politics rather than a participant in it. incapable of understanding the lives of others except as versions of himself.

How ‘LGBT Awards’ Ceremonies Dehumanise and Devalue

It has been noted that “news is what somebody somewhere wants to suppress; all the rest is advertising.” A general point, this could nonetheless have been written specifically about much of the LGBT media which drowns in adverts, advertorials and fluff pieces about celebrities. Gay Star News goes that bit further and is increasingly little more than press releases and ‘features’ which are clearly paid for, in lieu of any original content. It shares with Pink News the tendency to report on anything, anywhere which happens to somehow involve a gay person – a trait sent up by Fagburn here – and a lack of critical thought which at times makes it (and PN) seem like satire.

I’ve written previously about the increasing tendency for marketing to use homosexuality (rarely bisexuality, never transexuality until recently) as an effective, easily-ticked box in marketing campaigns. Aside from flattering the liberalness of many, such a move is certain to be grabbed on by the gay media. Where they go, many gay people follow and all analysis falls away in the face of a trite appreciation that a person or organisation has ‘supported’ the community. As we’ve seen, this leads to the horror of gay magazines lauding men who’ve assaulted their wives, gay charities associating themselves with ethically repugnant companies like Barclays and (in the latest and perhaps most egregious example) Pink News associating itself with one of the world’s biggest manufacturers/dealers in weapons of death and destruction. There is no activity, indeed no crime, too horrendous that the gay media won’t eagerly accept your cash (or your flesh) and sprinkle some of their pinkwashing powers over you.

The association of Stonewall and Pink News with Barclays and BAE Systems respectively comes as part of their award ceremonies. It’s no great insight to say that the vast majority of award ceremonies are nothing more than extensions of the PR industry; given the convergence of marketing with ‘gay visibility’ the gay media has been slowly cottoning onto the fact that they’re an easy way to get coverage and, more importantly, cash.  The Stonewall Awards came first in 2006 and though they at least ostensibly serve some purpose (to “celebrate those who have had a positive or negative impact on the lives of British lesbian, gay and bisexual people”) it was quickly obvious that they were a facile and craven embarrassment. This was (and is) not only due to their willingness to endorse supremely dodgy people and organisations but also the fact that all you really need to do in order to stand a good chance of winning is to do or say something ‘nice’ concerning the gays. The ‘Broadcast of the Year’ in its second year was Hollyoaks, for God’s sake.

Attitude Magazine was paying attention and their own award ceremony came in 2008. This sublime piece of nonsense barely even pretends to be little more than marketing – certainly this year their association with various companies (primarily a branch of the tax-dodging, union busting, asset-stripping Virgin) seemed to be the central point (aside from the fact that it helps to flog some magazines). So banal and transparent are these ‘awards’ that their attempt this year to obtain some gravitas on the back of the campaigns around Alan Turing by giving him a special award seemed almost insulting.

This year Pink News has joined the fray, meaning we have three of these absurd spectacles in the space of a few weeks. It takes a lot to make the Stonewall Awards look good but the Pink News Awards somehow managed it. Having no information about how nominations are arrived at, the three awards voted for by readers mixed hilarity (‘Advertising Campaign of the Year’ literally seemed to mean ‘featured some gays’) and idiocy (‘Parliamentary Speech of the Year’ ignored everything any politician had said which wasn’t about gay marriage) with a peculiar, and largely unremarked on, self-interest. Two of the groups nominated for ‘Community Group of the Year’ had seen Ben Cohen (owner of Pink News) involved in their creation and both concerned gay marriage, a particular hobby horse of Cohen and PN in the past year (Nick Clegg, perhaps the most despised politician in the country, received a ‘Special Award’ for his ‘work on gay marriage’). The videos from the nominated ‘Equality Network, Scotland’ on gay marriage had all ‘premiered on Pink News’. Most notably (and curiously), there was an unheralded ‘judged award’ (judged by whom and on what basis, we’re not told) for “Business Network of the Year”. I mean…what? Who even conceives of such an ‘award’? Perhaps someone who sits on the board of the winning ‘network’ Intertech with responsibility for ‘Media and PR’. That’s a pretty massive coincidence, right?! Pink News itself doesn’t make the link.

(27-10 edit – Ben Cohen has drawn attention to the list of judges here and stated that he did draw attention to his link with Intertech, but only in the room and edited out of the video by the director. He also explained that nominations were decided by “the pinknews team and board”. Funnily enough, BAE Systems and Pink News are both listed as ‘supporters’ of Intertech here. But then, as Ben said: “it’s up to us how we do the awards. They’re ours. If you want to do your own you can of course!”)

This perfectly illustrates why I care about this stuff – it’s not just random grumbling. Under the pretext of ‘supporting the LGBT community’ or ‘promoting equality’ or whatever, marketing and self-advantage is advanced with almost zero criticism. People and organisations involved in at best dubious, at worst reprehensible activities are given a sheen of liberal respectability. In short, these absurd awards further the instrumentalisation of homosexuality as a tool for marketing and for leveraging profit. Gay people become one-dimensional beings, of interest only because of their sexuality (and ostensibly only interested in this themselves). Further, it robs ‘equality’ of all meaning – the phrase becomes little more than ‘can already-privileged white gay people advantageously access and exploit existing structures to their own ends’? These awards, birthed from the gloopy neoliberal swamp that is most of our gay media, dehumanise, degrade and in a very real sense devalue equality.

Sexy Domestic Abuser Loves The Gays and Hates Russia!

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I’ve written previously about how “gay magazines still have an unhealthy affection for straight men who say they like gays while posing in their pants, how “we’re now at the stage where any 2013 edition of ‘Marketing 101’ would have to feature an early section called ‘Patronise the gays’”  and how “the collective bogeyman that is homophobia can…prove to be enabling of behaviour few liberal-minded people would tolerate from straight men.” Well, examples of all these things come no greater than the new issue of Gay Times, featuring straight rugby player Stuart Reardon on the cover. The intro to the accompanying feature would be hilarious if it wasn’t so tragic:

He loves the gays, hates Russia’s treatment of us and works with underprivileged kids. Rugby ace Stuart Reardon is like the Mother Theresa (sic) of Warrington – only with thighs that could crack a coconut under his wimple.

Yes, apparently ‘loving the gays’ and thinking it’s jolly bad for a country to persecute minorities makes you a candidate for sainthood. Rather than, you know, a patronising git in the first instance and just your average person who isn’t a total dick in the second. So far, so insipid and predictable. Where it gets quite incredible is in the fact that this saintly figure has a criminal conviction for assaulting his wife. That picture up there is him leaving court. The details of this conviction are quite something:

Stuart Reardon, 27, pleaded guilty at Bradford Magistrates’ Court to assaulting his estranged wife, Kay, after finding out she was seeing another man, while Leon Pryce, also 27, admitted assaulting her new partner.

The court heard the defendants had both been drinking before going to the flat of Reardon’s new boyfriend, Damon O’Brien, and forcing their way in, leaving the couple “terrified”.

How did they force themselves in? Well:

When neither Mrs Reardon nor Mr O’Brien opened the door to the second-floor flat, Reardon sent a text message to his wife’s new boyfriend claiming their young son was in hospital.

That’s right – when he couldn’t gain access to attack his wife, he lied and said that their son had been taken to hospital. He sounds positively delightful, doesn’t he? But hey, he apparently loves the gays and he’s fit! What are we gays for if not to provide handy PR opportunities for straight sportsmen whose professional careers are over? It has, after all, worked so well for Ben Cohen. It makes you so proud:

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It’s difficult not to feel sympathy for the teams behind these magazines: the print market in general is clearly in decline and ‘gay lifestyle’ publications seem increasingly irrelevant. You have the sense that they’re trapped in the realm of soft porn and undemanding content. Even so, surely there have to be some standards?! This is just tragic.

An added irony – one of the main cover splashes is “Meet the gay men who are fighting eating disorders.” Appearing alongside the heavily-airbrushed photo of a semi-naked model. Indeed, GT is kinda renowned for its airbrushed covers. It is, of course, hardly alone in that but I’d be curious to see if the article acknowledges the potential role that the endlessly manipulated imagery and strident consumerism of such media could play in these illnesses.